Your Step-By-Step Guide to Keyword Research

If you are only going after the volume of traffic that your website attracts, you are doing search marketing wrong. It is about getting the right kind of people to your website, and keep increasing the volume of these right people. Keywords are the lynchpin for getting this job done, which is why enough time … Continue reading Your Step-By-Step Guide to Keyword Research

Should You Use Google Optimize?

A/B testing is the holy grail of digital marketing. And last year, Google entered the competitive space that has established players like Optimizely and Visual Website Optimizer already. So, what is about and how does it stack up against leaders in the space? What is Google Optimize? Optimize is the free version of Optimize 360 … Continue reading Should You Use Google Optimize?

How to Get Online Leads for your Product Through Digital Marketing

The ultimate purpose of digital marketing is to generate revenue through various online activities like social media, reputation management, search engine optimization, search engine management. Webmasters are striving for greatness whenever it comes to digital success. Constant evolution through experiments and experiences are the key factors behind any digital success. With that being said, you … Continue reading How to Get Online Leads for your Product Through Digital Marketing

Google Updates its Algorithm- All You Need to Know

Last week many bloggers and website owners faced a sudden drop from 50 percent to 90 percent in their website traffic. The whole web was in a buzz for a couple of days as Google penalized many websites for their poor content. There is no doubt that webmasters are shocked yet surprised as the search … Continue reading Google Updates its Algorithm- All You Need to Know

4 Awesome Tricks Of Creating Backlinks You Must Try

Search Engine Optimization is the game of connecting small dots and creating a strong line of successful traffic. Having said that, the game of the SEO is composed of various aspects. On-page SEO, Off-page SEO, link building, backlinks, etc. What is a backlink? A backlink is a link which redirects the traffic to our website … Continue reading 4 Awesome Tricks Of Creating Backlinks You Must Try

Top 3 Things to Watch Out For While Hiring a Digital Marketing Agency

Why should you hire an expert? Before hiring the firm, you must understand why do you need an expert or a company to run your online advertising campaigns. Though companies doing digital marketing have increased from the 10% of last year to 14%, most of them have failed to track their returns from these campaigns … Continue reading Top 3 Things to Watch Out For While Hiring a Digital Marketing Agency

Infographic: How Gesture Search enables faster search on mobile devices

We use different languages to communicate with each other. But the language of hand gestures is probably the most commonly used language. The most fundamental benefit of the gesture language is that they are more easily understood by people across nationalities, regions etc. For example, saying the English I am hungry might get you puzzled … Continue reading Infographic: How Gesture Search enables faster search on mobile devices

5 Things to Consider For SEO When Designing Your Website

While working on a website, designing a beautiful & functional website is often not enough. It is crucial to incorporate SEO at the designing stage as well to truly reap the benefits of your online presence.The prime reason behind this is the fact that search engines look at the your website content in a slightly … Continue reading 5 Things to Consider For SEO When Designing Your Website