3 Ways You Can Use Voice and Visual Elements to Optimize Your Online Presence

In the last few decades, the power of content has only increased, and it’s been true for visual elements too. Every SEO company in India today believes that more a piece of content incorporates images, the more it piques the interest of people. Similarly, voice elements are also gaining significance in the online marketing and … Continue reading 3 Ways You Can Use Voice and Visual Elements to Optimize Your Online Presence

Google Speed Update and its Implications on Your Site

In July this year, Google made an important announcement regarding its mobile ranking factors, saying that page speed will be a significant factor in deciding page ranking on its mobile SERP. So, what does this announcement really mean in terms of the SEO efforts you must make, so as to make sure this update doesn’t … Continue reading Google Speed Update and its Implications on Your Site

How to Prepare your Client for Google Algorithm Update

We know you all fear the word ‘algorithm’ because of what follows an algorithm change. There are always some things changing when algorithm changes – your website traffic drops, your site rankings go down, Instagram feed looks unchronological. Each year, Google makes updates in the search algorithms more than 500 times. Some of these updates … Continue reading How to Prepare your Client for Google Algorithm Update

10 Reasons Why SEO Investment is Good Step for Startups

Surveys show that 75% of users never scroll beyond the first page of search results. While a good website structure, type of content and ways of promoting it are important, all that effort is negligible if your website is not visible. Though good businesses are not made overnight, SEO is a good way to get … Continue reading 10 Reasons Why SEO Investment is Good Step for Startups

What are SEO Backlinks? How Does it Help to Get Higher Rank in SERP?

Backlinks have a huge impact on a website’s prominence in search engine results. Which is why they are considered important in improving a website’s SEO ranking. But what exactly are SEO backlinks? Backlinks, which can also be called ‘inbound links’ or ‘incoming links,’ are those pages on the internet that link back to your website. This … Continue reading What are SEO Backlinks? How Does it Help to Get Higher Rank in SERP?

10 Tips for Optimizing Google Local Business Listing to Get Local Clients

You are a local business owner and you know your potential customers are searching for you online. But you also know that your target audience is the local community, the people nearby. So, you want to make sure they get the information they are looking for like your contact number, address, reviews, etc. right on … Continue reading 10 Tips for Optimizing Google Local Business Listing to Get Local Clients

Why Should Outsource Search Engine Optimization Work?

The success of a business is achieved with more than just pennies and thoughts in this internet era. If your business is not an SEO company, then you can be sure that there is someone else who is running a better SEO campaign and you should outsource search engine optimization. SEO business solely focuses on … Continue reading Why Should Outsource Search Engine Optimization Work?

Step-By-Step Guide to SEO Keyword Research

If you are only going after the volume of traffic that your website attracts, you are doing search marketing wrong. It is about getting the right kind of people to your website, and keep increasing the volume of these right people. Keywords are the lynchpin for getting this job done, which is why enough time … Continue reading Step-By-Step Guide to SEO Keyword Research