Facebook’s 360 degree post is raging! Here is how your business can benefit from it

If you spend a good amount of time on Facebook, then you might have noticed some clever 360 degree photos or videos on your timeline that you can pan around in at will. Meet Facebook 360! The social media giant has become one of the early adopters of the next big craze in technology i.e. … Continue reading Facebook’s 360 degree post is raging! Here is how your business can benefit from it

How Educational Institutions can Use and Benefit from LinkedIn

Serious networking and sharing business ideas and innovations has become important today in the digital world. LinkedIn is the most efficient professional networking platform. You can create your online resume and showcase your skills and achievements, search and create connections, search for jobs and join professional LinkedIn groups to get constant updates on the industry, … Continue reading How Educational Institutions can Use and Benefit from LinkedIn

7 Tips to Turn your Social Media Fans into Customers

You’ve established your brand on all the social media platforms. You get a good reach and engagement among your followers. It is good to see people responding positively to the content that you put out; your next challenge is to convert these fans into customers. This can be quite a task, which can be achieved … Continue reading 7 Tips to Turn your Social Media Fans into Customers

Here’s how Social Selling can boost your sales without boosting your budget

Few years ago, whenever people wanted to buy something, they would rely on traditional methods like word of mouth, asking different vendors, etc. The manufacturers used to do cold calls or actually send salesmen from house to house to give product demos. With the coming in of digital era, it has become very simple to … Continue reading Here’s how Social Selling can boost your sales without boosting your budget

Infographic: Is Brand Kohli the new Brand Tendulkar?

Disclaimer: All thoughts in this infographic are a figment of the author’s observation/imagination & in no way a commentary on the cricket skills of either of the players. Special disclaimer for all 90’s kids: We know that there is only 1 god & he wore jersey number 10. It’s clear that Kohli’s game is sky-rocketing … Continue reading Infographic: Is Brand Kohli the new Brand Tendulkar?

Here’s how we made social media relevant for local brands

Originally published at: Social Samosa Social media has continuously changed the way people communicate. It has also become an increasingly crucial tool for brands to communicate & engage with their target audience. While brands of all scales have started investing their efforts & budgets into this, local brands often believe that social media is not an … Continue reading Here’s how we made social media relevant for local brands

7 Tips to Help You Make the Perfect Social Media Marketing Plan for your Brand

Social Media is the best platform today to establish and continuously evolve your brand story. The biggest boon of social media is the fact that it’s no longer a one-way communication. The audience will participate in the story, provided that it’s captivating. It is a medium which you should be using to tell the progression … Continue reading 7 Tips to Help You Make the Perfect Social Media Marketing Plan for your Brand

Social Media Tools: 8 Essentials to Optimize your Effort

Managing your numerous social media accounts can be tricky. You need to be consistent with your messaging across platforms, and make sure the messages are seen at the right time. Habits differ between Facebook and Twitter users, which means you need to tweet and post Facebook updates at different times to optimize engagement and reach. Thankfully, … Continue reading Social Media Tools: 8 Essentials to Optimize your Effort

Moment marketing: The next big thing in content marketing

The Super Bowl is the annual championship game of the NFL, the highest level of professional football in the United States. It has frequently been the most-watched American television broadcast of the year. Because of the high viewership, commercial airtime during its broadcast is the most expensive of the year, leading to American brands developing … Continue reading Moment marketing: The next big thing in content marketing