How to Write SEO Optimized Article

Optimizing your web pages, blog posts and articles increases the visibility of your website on search engines for people who are entering keywords associated with your product or service or related to your content. This can also help web publishers increase web page traffic for a higher ranking in search engines and to increase the…

10 Reasons Why SEO Investment is Good Step for Startups

Surveys show that 75% of users never scroll beyond the first page of search results. While a good website structure, type of content and ways of promoting it are important, all that effort is negligible if your website is not visible. Though good businesses are not made overnight, SEO is a good way to get…

What are SEO Backlinks? How Does it Help to Get Higher Rank in SERP?

Backlinks have a huge impact on a website’s prominence in search engine results. Which is why they are considered important in improving a website’s SEO ranking. But what exactly are SEO backlinks? Backlinks, which can also be called ‘inbound links’ or ‘incoming links,’ are those pages on the internet that link back to your website. This…

Step-By-Step Guide to SEO Keyword Research

If you are only going after the volume of traffic that your website attracts, you are doing search marketing wrong. It is about getting the right kind of people to your website, and keep increasing the volume of these right people. Keywords are the lynchpin for getting this job done, which is why enough time…

Google Updates its Algorithm- All You Need to Know

Last week many bloggers and website owners faced a sudden drop from 50 percent to 90 percent in their website traffic. Because Google Updates its Algorithm! The whole web was in a buzz for a couple of days as Google penalized many websites for their poor content. There is no doubt that webmasters are shocked…

4 Awesome Tricks Of Creating Backlinks You Must Try

Search Engine Optimization is the game of connecting small dots and creating a strong line of successful traffic. Having said that, the game of the SEO is composed of various aspects. On-page SEO, Off-page SEO, link building, backlinks, etc. What is a backlink? A backlink is a link which redirects the traffic to our website…

How Gesture Search Enables Faster Search on Mobile Devices [Infographics]

We use different languages to communicate with each other. But the language of hand gestures is probably the most commonly used language. Here is how gesture search enables faster search on mobile devices. The most fundamental benefit of the gesture language is that they are more easily understood by people across nationalities, regions etc. For…

5 Things to Consider For SEO When Designing Your Website

While working on a website, designing a beautiful & functional website is often not enough. It is crucial to incorporate SEO into the designing stage as well to truly reap the benefits of your online presence. The prime reason behind this is the fact that search engines look at your website content in a slightly…

Brand Storytelling for the Digital World – SEO

Till now, we’ve discussed web design & e-commerce development in the Brand Storytelling for the digital world series. You’ve got an awesome website which provides a pleasant shopping experience to the customers – but it’s not reaching enough people. What you need is an effective SEO strategy so that more people discover your website which…

How to Choose Keywords for SEO

While social media has altered the rules of digital marketing, search engines like Google still remain undisputed kings, when it comes to the way people find information online. It all starts with words people type in the search box. If you can rank for the right keywords, you can quickly start to meet your digital…

How Content Marketing Helps SEO

What came first- the chicken or the egg? It’s the same conundrum with SEO and content marketing. SEO helps you get found, while content marketing can help you engage your audience. However, what do you focus on first? Simply using data and good keyword density will get you found, but won’t engage your audience. Similarly,…